Key Visual & Campaign — 2025

3Brothers — KOL Agency | Mid-Autumn

The moon becomes more than a symbol of the season — reshaped into the number 3 and lit from within, it anchors three astronaut rabbits in a quiet orbit of unity and reunion for 3Brothers’ Mid-Autumn campaign.

Client: —
Year: 2025
Services: Key visual, campaign
Tag: Campaign
Project Team

(02) Client

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About Client

3Brothers is a KOL agency campaign built around a single idea: the moon as both visual anchor and symbolic core, with three astronaut-rabbit characters orbiting it to represent unity, connection and the spirit of reunion.

(03) Process

How it was made

Process

Keywords (unity, journey, lunar fantasy) led to a visualisation pass — a cosmic night sky, three rabbit-astronauts, and a moon reshaped as the number 3 in cracked stone with an inner glow. Sketches refined the composition before the final render.

Keywords, visualisation and sketch board

(04) Showcase

Key Visual & Campaign

Final Design

Mid-Autumn 2025 — Lunar Core, final key visual

Next project

3Brothers — KOL Agency | Year-End Party 2024 Social Media Design