Brand Identity — 2023

BMI — Food & Beverage | Branding

BMI blends Central Highlands cacao with the ethnic patterns of the Ede, Gia Rai, Ba Na, Nung and M’Nong peoples into a premium single-origin chocolate brand.

Client: BMI
Year: 2023
Services: Brand identity, packaging
Tag: Branding
Project Team

(02) Client

BMI

About Client

(03) Process

How it was made

Process

BMI farm origin map — Central Highlands of Vietnam

BMI ethnic pattern system, seamless swatch

(04) Showcase

Brand Identity

Final Design

BMI Chocolate 75% bars, flat lay with cacao

BMI packaging detail — QR code and pattern

BMI single-origin cacao powder packaging

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